Ghost Kitchens

Why Ghost Kitchens Choose Menuy

Ghost kitchens run multiple brands from one location — a burger concept, a poke bowl brand, and a dessert line might all share the same kitchen. Each brand needs its own identity, its own menu, and its own ordering channel.

Menuy lets you create completely separate menus for each brand. Different names, different designs, different URLs — your customers never know they're all from the same kitchen.

How to Set Up Your Ghost Kitchen

One tenant per brand. Create a separate Menuy account for each virtual brand. Each gets its own dashboard, menu, analytics, and custom slug.

Design for delivery. Ghost kitchen customers are ordering for delivery, so optimize your menu for it. Clear item names, accurate descriptions, and photos that set the right expectations.

Skip the middleman. Instead of relying solely on third-party delivery apps (and their 30% commissions), share your Menuy link directly with customers via social media, Google Business, and repeat-order messaging.

Track each brand separately. Use Menuy's analytics to see which brand performs best, which items get the most views, and where your QR scans come from.

Recommended Templates

Bold brings strong visual branding that helps each virtual brand stand out. Modern Grid offers a clean card-based layout perfect for delivery menus. Compact fits lots of items efficiently — ideal for brands with large menus.

Get started free or preview the Bold template.